The GSAPP Incubator was founded by Dean Amale Andraos to provide recent graduates with a collaborative environment to explore new ideas and projects at the intersection of culture, technology and the city. Located in the heart of the downtown creative scene at 231 Bowery from 2014 until 2019, the GSAPP Incubator was an anchor tenant of NEW INC., the first museum-led cultural incubator for art, technology, and design founded by the New Museum.
It blends a professional setting and a culture of entrepreneurship with the communal creative energy and rigorous discourse experienced by students during their time at
GSAPP. The program expands the territory between academia and the profession, and it allows members to share experiences and skills while building their professional networks and connecting to critical issues in New York and beyond. A unique university-led initiative, the GSAPP Incubator spans multiple disciplines and draws on the strengths of the school, its faculty, the resources of the New Museum and NEW INC, and the proximity to Lower Manhattan’s technology industry.
Directed by Assistant Professor David Benjamin, the co-working space encourages discovery and open exchange among a diverse group of participants who are engaging in topics and interdisciplinary methods that expand the possibilities of architecture. It supports experimental and alternative modes of practice that encompass both research and production. During the first four years, member groups have developed a variety of cutting-edge projects involving virtual reality and digital technology, critical discourse and
publishing, civic issues and public spaces, urban regeneration, emergency response, and more.