These GSAPP Incubator series present its first session focusing on communication strategies. Bringing together professionals from architecture, design, and newsmedia, the guest speakers discuss how to identify announcements, define objectives to communicate, and create feasible dissemination plans. By conceptualizing themes and ideas, considering audiences and channels, and sharing guidelines and inputs, the speakers and current Incubator members will join in a collaborative workshop to support the development of strategic plans.
Speakers
Matt Shaw
Senior Editor, The Architect’s Newspaper
Daria Pahhota
Head of Communications, BIG-Bjarke Ingels Group
Jesse Seegers
Digital Editor, Columbia GSAPP
Moderated by Agustin Schang, GSAPP Incubator Manager
If you are not a member of the GSAPP Incubator or NEW INC community and would like to attend this event, please RSVP: aes2280@columbia.edu.