Level 1: What Is Reverse Logistics?

Imagine buying something online, realizing it’s not your jam, and sending it back. Easy, right? but is easy the truth? Reverse logistics—the fancy term for “returning stuff”—is like a chaotic boss level in a game. Your item doesn’t just pop back to the retailer; it vanishes into some far-off, mysterious void. And spoiler alert: this void? It’s not great for the planet. Turns out, hitting “Return” creates a chain reaction of environmental damage. What feels like “just a click away” actually sets us up for a future even Bowser wouldn’t want to rule: waste piles up, resources are squandered, and the planet gets a bad deal.

But here’s the plot twist: this project rewrites the game. To think from the perspective of efficiency, Since the process of return is itself gamified, why not make it even more interesting? Let’s make the game on-site! Through spatial gamification , we close the gap between digital convenience and the messy, physical world of returns. The mission? Turn reverse logistics from a chaotic mess into a fun, engaging, awareness raising and eco-friendly process.

Ready? Let’s power up!